Madisen Maher Architects has completed International BMW’s new Retail strategy, creating an environment with a welcoming and comfortable facility. The new design prominently displays a variety of new models (i Series) and provides accessible information and visual demonstrations of the entire product line. A sophisticated client base expects the highest quality environments and sales presentations. The new BMW Corporate Identity (CI) creates a welcome and engaging retail environment and showcases modern finishes. Branded graphics create a clear message to consumers emphasizing product features and offerings. The new environment, combined with the consultative sales approach, delivers the ultimate customer experience.
Client International BMW proudly opens new Showroom
