First Watch is an award-winning American restaurant chain whose name is a nautical reference to the first work shift aboard a ship, as they specialize in breakfast, brunch and lunch service. First Watch prepares fresh menu items from scratch.
The interior build-out for the Oak Creek location features an urban farm aesthetic. Rustic, yet contemporary and comfortable environments are created by use of reclaimed decorative materials. The design concept creates a series of rooms, each with its own character. Natural light and hand-painted murals enhance the inviting and warm space.
